The liberal
The liberal despises his own recent past and the rituals in which he participated, ashamed of them and deleting their memory from public view while constantly pursuing new rituals, new forms of expression and new social movements, all to be forgotten as soon as they are adopted by under classes with whom he does not want to be associated. Cancellation is only one particularly moralizing dimension of a voluntary techno capitalist amnesia. Digging up an embarrassing photograph of an individual has been common practice perhaps since the invention of the camera, but now fads appear and disappear so rapidly that embarrassment can arise within a window of only a few months. The toppling of statues that we see now, while perhaps justified and the majority of cases and certainly not without genuine cars, Seime at least partially motivated by the same sort of logic that governs social cancellation in online and media centered discourses. The liberal exacts retributive violence constantly against representations of the past, since any individual sustained reflection on the present is so horrifying as to be incomprehensible.
The liberal holds representational equality as a triumph precisely due to its anti-democratic character, since democracy implemented in any kind of coherent form would have to account for those implicated in his roving consumption patterns: the only logical democracy for a fully-globalized world is one that encompasses the entire globe, just like the liberal’s consumption patterns. The white liberal in particular desires to see a representative black body, not the collective expression of black political will nor even a black individual’s opinion if chosen at random from the population. They desire instead a logic of racial representation analogous to that which suggests products to them on Amazon.
The liberal condescendingly mocks the prepper movement and Christian apocalypticism not because he doubts the inevitability of the worlds end, but because he knows secretly that he is not included in his own conception of "the world." The end will certainly arrive, he says, but not for him. He has already secured his place in a technocapital afterlife that has already arrived, that is arriving, and that arrives constantly by replacing the past with an ever-expanding present that defers to a rigidly-conceived future. The liberal is horrified at the idea of the world precisely due to its unreality, its status as a forbidding spectacle to bear witness to, something that will inevitably exhaust their emotional energies and require the deployment of increasingly identity-specific mechanisms of “self-care.”
The liberal is a latter-day apostle ushered in by the death and resurrection of 20th-century capitalism. In the left, this liberal sees a kind of doubting Thomas, one who cannot believe that a resurrected order could ever overcome the wounds it was seen to have suffered. But even this death and resurrection is as mythic as the gospel story, for we know that there is no lapse in the historical continuity between the preceding socioeconomic order and our contemporary one. What appears as death and resurrection is only the perspectival shift necessary for the present conditions of the liberal's psychic and material domination by technocapital.
The techno capital machine can only rate limit for so long while maintaining sufficient cultural power to extract the required levels of profit, which is to say exorbitant profits. Simply put, we face two possible futures. On the one hand, we will see a collective limitation of technological "progress," and techno capital assumes a more classically authoritarian character in order to maintain its social and cultural dominance. On the other hand, technological progress, due to a miscalculation on the part of corporate leaders, outpaces it’s on ability to be controlled through any kind of centralized power structure and leads to a diffuse though real, material change in global structures of power and autonomy.
The liberal is terrified of the fool that defies the strictures of good entertainment.
The liberal abhor gaudiness since it reveals wealth’s status as unforgivable societal excess. He prefers the common man’s billionaire with either sanitized Midwestern charm or impotent West Coast nerdiness. He considers elite was to be an excess of a particular sensibility rather than a class position, and for this reason he is largely silent on the question of generational wealth even if he does not already benefit from it. He knows what side his bread is buttered on. The right for him is a distaste for ideology but not one with which he has nothing in common: he sees social progress as periodic payments on a mortgaged future, and politics appears as a negotiation of interest rates, terms, and conditions.
The liberal identifies fascism as authoritarianism in bad taste.
The American liberal fears the intrusion of the state into his private life precisely because the purported values of the American federal government, one that must also profess to represent the values of middle Americans, is in conflict with the Californian morality that polices and is created by technocapital. Today’s liberal purchases narcotics and engages in sexual behaviors over cameras and microphones and fiber optic cable, all activities that Urbane Californians enjoy and have enjoyed for decades now at least publicly. The liberals utopia is a place where it shows and firm such as Google Apple or Amazon safeguards information and anonymizes it sufficiently but only against the state and other private actors. The algorithm may read whatever it wishes and in fact it must read because it is integral or has been made integral to the liberals daily life. The liberal prefers and order dominated and anemic in anonymously not democratically because the mobAnd it’s old-fashioned moral compass is threaten the liberals enjoyment and ability to be in entertained and they’re increasing leisure time since their labor resembles to the illiberal masses a kind of performative leisure.
In truth the liberal has very little to fear with respect to his own privacy. He is always secretly grateful to have a new product recommended to him even though he bemoans the supposed intrusion of microphones and cameras into his daily life. This indignation is a façade,of course. The problem is not surveillance by the companies to which he has surrendered it, but rather the fear that state or malelovelent agencies will somehow acquire this information. Fear of techno capital intrusion belongs to the young liberals parents and is seen as backwards and uninformed.